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Shree Cement, engaged in the cement and power sector, is an energy efficient, environment friendly and sustainable company. Shree is ranked among the top five cement manufacturing groups in the country and is the largest cement manufacturer in North India.

The turnover of the company for 2010-11 was Rs. 3512 crores and net profit was Rs. 210 crores. It has more than trebled its cement capacity in the last 5 years to reach a present cement capacity of 13.5 million tons per annum. Its cement plants are located at Beawar, Ras, Khushkhera, Jobner and Suratgarh in Rajasthan and Laksar (Roorkee) in Uttarakhand. The company follows a multibrand strategy and sells cement under the highly recognized brands of Shree Ultra, Bangur and Rockstrong which together enjoy the largest market share in high value markets of Rajasthan, Delhi and Haryana.

Shree also has a power generation capacity of 260 MW with plants located at Beawar and Ras in Rajasthan, including waste heat recovery power plants of 46 MW capacity, which is the largest such capacity in the global cement industry excluding China. The company is further expanding its power capacity by setting up a 300 MW (2 x 150MW) power plant at Beawar which is likely to be commissioned by the third quarter of 2011-12 and will take Shree's overall capacity to 560 MW.

Shree follows a triple bottom-line approach of measuring performance i.e.

performance against the benchmarks of economical, social and environmental benefits. It has received various awards and accolades at the national and international level for excellence in energy efficiency, environment management and sustainability. Shree is an active participant at climate change forums and is the first Indian cement company to join the Cement Sustainability Initiative (CSI) of the World Business Council for Sustainable Development, Switzerland. It has made the well-being of people living in regions surrounding its operations an integral part of all its decision making processes and actions. Shree recognizes its people as its greatest asset. It ensures that its HR initiatives employ right systems and processes for appropriate manpower planning, recruitment, orientation, training & development and employee benefits. These initiatives have created a workforce that is happy and driven to continually improve upon their standard of performance.

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